Wonderment and uncertain mystery play a massive role in indie launches these days and sometimes it is annoying as all hell–of course the exception to this rule is that some creative geniuses dive head in to the approach with wit and artistic/conceptual prowess that warrants their anonymity and demand indie acclaim. Empress Of is a remarkable example of an individual making a launch with aesthetic smarts and a knack for the non-traditional. However, this post is about Roman, not Empress Of. Roman might be the next massive musical explosion. His launch all began with a tweet on February 6th, “13-2-13 IT BEGINS’
All week-long, Roman has been debuting new videos everyday in his incredibly creative, highly artistic, gorgeously produced, and conceptually connected series titled, “Aftermaths.” “Aftermaths”is quite possibly one of the more creative, social media savvy music launches that I’ve seen happen. The story of “Aftermaths” is elegantly sewn together in what can only be described as a music video masterpiece. The videos are all directed by clever director,Federico Urdaneta. Urdaneta deserves more than just minor kudos. He’s golden. Each song describe “Aftermaths” in a way that is reminiscent of Frankie Goes to Hollywood, David Bowie, Prince Girltalk (although much better), Devo and a hand-full of other creative geniuses but with an apocalyptic and rock/hip hop infusion. Each Aftermath is a brilliant short! and yeah, I think he’s the shirtless guy. Enjoy this surreal adventure across platforms! Instagram, Facebook, , Soundcloud, Youtube, Twitter. This launch is screaming brilliant.
Each and every platform adds a piece to the puzzle and leaves you more baffled. Roman builds a complex web of mystery and intrigue that pulls you deeply in.
So who the hell is Roman? To be honest, I have zero idea but he is a music journeyman and is apparently from london. As far as I know, his launches began this month like a musical Zorro or something. His art and sound debuts incorporate multiple medias and experiences, from pure social, to visualizers, to video art, to short film with abstracted storylines to an amazing mixtape. http://comebacktomine.romanknows.com/ is another element of his launch and is a visualizer that he clearly has plans for and it basically just perplexes and hypnotizes the watcher. While his soundcloud debuts a mixtape of what appear to be musical inspirations, his voice, and hot mixing/beats with surreal storytelling. I’m loving the hell out of Roman’s brilliant anonymous launch. Clearly this guy has big things to bring to the music world.
Damn! This mixtape is so hot!!!
Based on what we’re hearing, this guy might be explosive–and there is something David Bowieish about him as well. I’m stoked on Roman and what will be next. My wonder is massive at the moment and yours should be too! Thy mystery is killing me but the excitement is palpable.
Dig today’s absurd awesomeness! Expect a huge explosion onto the scene with this guy.
FRIDAY “Aftermaths” UPDATE:
and then of course, “You Make Dangerous Love”